Matthew Dixon
Founder & Head Coach
Matthew Dixon combines his background in amateur MMA with training in mental health support to deliver accessible and effective fitness coaching. His approach focuses on building resilience, confidence and sustainable exercise habits, helping individuals and organisations support staff wellbeing in practical, lasting ways.
Matthew is a Level 3 Personal Trainer with a Higher National Diploma (HND) in Fitness, Health and Exercise. He also holds a Level 2 Pre and Postnatal Exercise qualification, allowing him to support a wider range of individuals safely and effectively.
Alongside his fitness qualifications, Matthew has completed Level 5 Mental Health First Aid training and volunteers as a trained Samaritans Listener, developing advanced skills in active listening, empathy and supporting individuals through challenging situations.
This combined background in fitness coaching, athletic experience and mental health support informs Matthew’s coaching philosophy — helping people build not just physical strength, but greater confidence, resilience and long-term wellbeing through exercise.
About Matthew Dixon’s Journey
Explore the inspiring story of Matthew Dixon, founder of Dixon Fitness Co., and how his MMA and mental health background shapes his coaching.
6
Years of Experience
With over 6 years in amateur MMA and fitness coaching, Matthew brings unmatched expertise to every session.
200+
Staff Empowered
Helping over 200+ people build resilience and confidence through tailored wellbeing and fitness programmes.
100%
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What His Clients Say
His clients’ testimonials speak volumes about our services and commitment. Get an insight into their experiences.
Highly recommend Dixon Fitness Co. It has honestly been such a game changer! The workouts and meal plans were super easy to follow, and I started noticing results really quickly. My energy levels shot up, I’ve lost weight, and my mental health has improved so much. I feel stronger, happier, and just so much better overall. Couldn’t recommend enough!
– Jodie Muir
Matthew is very friendly and understanding. His communication is great and regularly checks in on how you’re doing and feeling. He offers a range of different workouts to do at home or in the gym to fit around your free time and even provides alternatives for workouts you may struggle with. He is always there to answer any questions you may have and offers his advice and support. Got me back into the correct head space again to continue on my fitness journey.
– Rebekka Stewart
I would 100% recommend Matthew as a personal trainer. His approach is exactly what I need — supportive, understanding, and completely tailored to me. He really listens when I’m struggling and never puts pressure on me, which is something I’ve experienced with previous trainers. Instead, he encourages me in a way that feels positive and motivating, not overwhelming.
One of the things I value most is how easy it is to be honest with him. I can talk openly about how I’m feeling, both physically and mentally, without any fear of being judged. That makes such a difference, especially on the tougher days when motivation is low and I’m struggling emotionally.
He’s also knowledgeable about menopause, he knows more about it than I do! It’s such a relief to have a trainer who genuinely understands what I’m going through personally and will adapt my workouts.
Working with Matthew has made a real difference, not just to my fitness, but to my confidence and overall mindset. I couldn’t recommend him more highly.
– Jennie Scott